The Evolution of the Nanny Profession

The Evolution of the Nanny Profession

In this episode of State of the Nanny, host Louise Dunham, speaks with Katie Provinciano, founder of Westside Nannies  in a dynamic conversation about how the Nanny profession has transformed over the years and where it’s headed next.

Together, they explore how Nanny-Educators are adapting to modern family life, rising professional standards, and the long-term impact of the pandemic on in-home care.


Inside the Episode

With her extensive experience leading one of the U.S.'s most prominent nanny agencies, Katie offers a thoughtful perspective on how families' needs have evolved—and how nannies can stay ahead through professionalism, training, and adaptability.

This episode explores:

  • The changing role of Nanny-Educators in today’s households

  • Why presentation, communication, and qualifications are more important than ever

  • Strategies for navigating post-pandemic expectations and challenges

  • How to integrate educational play, manage screen time, and support family routines

  • The value of career development, consistency, and proactive professional growth


About Katie Provinciano

Katie Provinciano is the founder and CEO of Westside Nannies, a leading Los Angeles-based nanny agency known for its high standards and tailored placements. With a strong background in childcare and agency leadership, Katie advocates for the professional recognition of nannies and supports their growth in a changing industry.


Why This Episode Matters

The Nanny profession has shifted significantly—from being seen as informal care to a respected, skilled career. This episode provides timely insights into how Nanny-Educators can embrace their evolving role and continue delivering high-quality care that meets the needs of today’s families.


Listen Now

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Whether you're a nanny, agency leader, or parent, this episode offers real-world guidance and inspiration for anyone committed to the growth of in-home care.